Going to the gym can be a mixed experience for many. Dirty change rooms, “out of order” signs on equipment and mediocre group fitness classes can often leave gym members feeling frustrated, bored, or unmotivated.
Demand generation involves creating a desire for your product or service. It begins with convincing your prospects they have a problem that needs fixing, then presenting your business as the solution to the problem.
Ensuring your customers are satisfied is a crucial part of running a business. If your customers aren’t happy with the service you’ve given them, there’s no reason why they should continue to do business with you.