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What does personalization in marketing look like now? From zero-party data to facial recognition

Marketing personalization trends 2023

Outline

  • Introduction
  • What does personalization mean to customers in 2023?
  • 8 personalization trends to watch for in 2023
  • Increased use of automation and AI
  • Personalized loyalty programs
  • Made-for-you video content
  • Final word

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