image from Practical tips to improve your email marketing strategy today

Practical tips to improve your email marketing strategy today

In this article, we present four practical techniques that you can apply to your email marketing strategy to maximize its benefits to your business.
image from What is a Drip marketing campaign?

What is a Drip marketing campaign?

You may have heard marketers talking about drip campaigns. Some marketers also call them automated email campaigns, lifecycle emails, and autoresponders.

Weekly marketing tips, updates on trends, and strategy pointers.

image from How to level up your email marketing game

How to level up your email marketing game

Storytelling is a crucial component of exceptional content marketing and clever marketers understand that a good story will sell your brand.
image from The 5 email marketing metrics you should be tracking

The 5 email marketing metrics you should be tracking

We know how powerful email marketing is, and you may have followed our tips to create the most amazing newsletter ever.
image from The power of email marketing

The power of email marketing

Social media used to be the darling of every marketer’s toolkit. In recent years, however, social media’s effectiveness has diminished significantly.
image from Social Media Marketing vs. Email Marketing: Who’s the Winner?

Social Media Marketing vs. Email Marketing: Who’s the Winner?

The first recorded instance of email marketing occurred in 1978. Marketing manager Gary Thuerk sent an email to 400 users via Arpanet, a US Defense Department arm; Arpanet later formed the basis for the Internet as we know it now.
image from 6 ways to improve sales outreach using email marketing

6 ways to improve sales outreach using email marketing

For many people, email is their preferred method of communication. According to a study by Radicati, the number of email users worldwide is expected to reach over 4.1 billion by the end of 2021.
image from Best Email Marketing templates to increase CTR

Best Email Marketing templates to increase CTR

Batch-and-blast emails are so 2010. They've long been replaced with email journeys that integrate with the entire customer experience.
Email Marketing

Email Marketing Blog

Email marketing software helps marketers communicate with their audience, transforming leads into customers and customers into repeat buyers. Marketers use email marketing tools to build and manage email lists and design intuitive email campaigns. The best marketing automation software allows marketers to target customers with email newsletters, lead nurturing campaigns, follow-up messages, product announcements, transactional emails and much more! Here at Autopilot, we’re helping marketers automate and personalize their email marketing. We help marketers deliver content that cuts through the noise and attracts the right attention and engagement. Follow us for the latest Email Marketing trends, topics and news.