image from Measuring customer satisfaction: hard versus soft data

Measuring customer satisfaction: hard versus soft data

Ensuring your customers are satisfied is a crucial part of running a business. If your customers aren’t happy with the service you’ve given them, there’s no reason why they should continue to do business with you.
image from 5 customer retention strategies to drive more sales to your business

5 customer retention strategies to drive more sales to your business

Investing in customer retention pays off. After all, there are plenty of stats to support the importance of retention and thought leaders like Harvard Business Review and Forrester have been urging companies to prioritize their retention efforts for years.

Weekly marketing tips, updates on trends, and strategy pointers.

image from How to create Google remarketing ads

How to create Google remarketing ads

One problem that you may face when executing customer journeys is working out how paid advertising opportunities such as Google Ads fit into the equation.
image from What will the future of search hold for marketers?

What will the future of search hold for marketers?

More than 20 years ago, Google started its quest to organize the world’s information and make it useful and accessible to everyone.
image from Your mobile website can make or break your customer experience

Your mobile website can make or break your customer experience

We know how crucial website speed is when it comes to creating good first impressions. A desktop website that loads quickly will result in more engaged visitors.
image from How creativity trends are changing the Australian marketing landscape

How creativity trends are changing the Australian marketing landscape

The Australian marketing landscape is currently experiencing an unprecedented rate of change — and it’s all thanks to a surge in creative output, according to a recent study conducted by PwC and Google.
image from YouTube today: think local act global

YouTube today: think local act global

Although live streaming isn’t new, it has gained momentum in the last few years. YouTube recently analyzed the top 100 of its popular live streams and found that more than 60% of the streams happened only in the past two years.
image from Create better ad experiences to drive higher conversion rates

Create better ad experiences to drive higher conversion rates

As digital marketers, it’s sometimes hard for us to remember what it’s like to be an average internet user.
Growth Hacking

Growth Hacking Blog

Growth Hacking is data-driven marketing, focused on finding the one metric that matters. Growth Hackers have a hybrid mix of skills in marketing, product and data and have helped companies like Airbnb and Dropbox scale on lean budgets and limited resources. Unlike a traditional marketing strategy, Growth Hackers are focused on the entire acquisition funnel, fueling company growth by acquiring, activating, converting and retaining customers. Here at Autopilot, we have a team of our very own Growth Hackers and Hustlers who help us market the products you love and the content you need. Follow us for the latest Growth Hacking trends, topics and news.