image from Companies using marketing automation software report an 80 percent increase in leads

Companies using marketing automation software report an 80 percent increase in leads

The best marketing automation software is the one that solves your business needs. It’s the one that inspires creativity and helps you increase the capabilities of your team.
image from What is multi-channel marketing?

What is multi-channel marketing?

Every marketer and business owner knows there is an incredible amount of work that goes into defining your ideal customer, understanding their challenges, crafting a message that leads to sales, and connecting at just-the-right moments in the customer journey.
image from CRM software reviews and comparison

CRM software reviews and comparison

CRM Comparison If you’re searching for a CRM that meets your needs, you’ve come to the right place. In this article, we’ll cover everything you need to know before making a decision:
image from 4 Google Analytics Quick Wins Hiding in Plain Sight

4 Google Analytics Quick Wins Hiding in Plain Sight

Google Analytics Tips Collecting data is great. But on its own, data doesn’t _do_ anything. _Actionable insights _are what actually help you move the needle for more traffic, leads, and conversions.
image from 5 Key Differences Between B2B and B2C Marketing

5 Key Differences Between B2B and B2C Marketing

Recently, we surveyed more than 500 marketing decision makers to find out where marketers were investing, winning, and failing. Along the way, we discovered 5 intriguing ways B2B and B2C marketers differ.
image from A Primer on Growth Hacking

A Primer on Growth Hacking

What is growth hacking? Felix Baumgartner hurtled towards Earth at 833.9 mph. His descent began a few seconds ago, when he jumped out of a plane that was 24 miles above the Earth’s surface on October 14th, 2012.
image from Improve Your Lead Nurturing by Baking SMS Into the Mix

Improve Your Lead Nurturing by Baking SMS Into the Mix

SMS Marketing Software Domino’s is known for many things. Chief among them: terrible pizza. What they’re not known for is cutting edge technology choices or sophisticated marketing campaigns (beyond throwing a ton of money at TV ads).
image from How to Create an Online Survey

How to Create an Online Survey

Online surveys are increasingly popular—and there’s no doubt why. These simple research instruments can be used to measure everything from customer satisfaction to brand awareness.
image from My PPC Ads Aren't Converting, What Do I Do?

My PPC Ads Aren't Converting, What Do I Do?

PPC Optimization Strategies Campaign settings are on point? Check. You’ve figured out whether desktop or mobile converts better? Uh huh.
Marketing Automation

Marketing Automation

Marketing automation has enabled marketers to automate repetitive and mundane tasks like sending emails and posting content on social media. However, marketing automation software goes beyond email marketing, allowing teams to achieve so much more. Now, marketers can track insights, segment their leads, design the perfect customer journey and create personalized messages. From B2B to B2C, and from startups to established organizations, companies of all sizes are taking advantage of marketing automation. It’s an essential tool for any marketer who is creating multi-channel content for an increasing user base. At Autopilot, we pride ourselves by building the top performing marketing automation software. Why makes us so different? Apart from providing the regular, run-of-the-mill features, we also have created the first-ever collaborate and annotate function. Follow us for the latest Marketing Automation trends, topics and news.