image from Customers are now using search for inspiration, not just answers

Customers are now using search for inspiration, not just answers

In the past, the way we searched and shopped for products was very different from the way we shop today.
image from The top 5 customer journey marketing trends for 2020

The top 5 customer journey marketing trends for 2020

Martech is evolving at the speed of light, and individual disciplines are dissolving into a singular customer journey centric focus.

Weekly marketing tips, updates on trends, and strategy pointers.

image from Create personalized customer experiences with these top multi-channel marketing strategies

Create personalized customer experiences with these top multi-channel marketing strategies

In today’s multi-touch and multi-device world, businesses must extend their marketing beyond email to multiple channels.
image from What to expect from digital marketing in 2020

What to expect from digital marketing in 2020

Your customers’ needs change over time, we all know that. But did you know that they’re changing at an alarmingly rapid rate, almost as fast as the technology they’re currently using?
image from Simple steps for choosing the right marketing automation software for your business

Simple steps for choosing the right marketing automation software for your business

There are dozens of marketing automation products on the market vying for your attention, so it’s easy to get overwhelmed by all the choices.
image from How marketing automation can benefit your business

How marketing automation can benefit your business

If you’re new to the world of marketing or just getting your small business started, you may or may not be familiar with the term “marketing automation.”
image from How to Evolve Lead Qualification as Your B2B Company Grows

How to Evolve Lead Qualification as Your B2B Company Grows

There are numerous milestones to celebrate in the life of your company. I remember the day when we implemented Google Analytics on our website at Saleswings and saw traffic come in for the first time.
image from 6 must-have marketing automation tools

6 must-have marketing automation tools

Your customers are more likely to appreciate marketing when the content is useful and personal.
Marketing Automation

Marketing Automation Blog

Marketing automation has enabled marketers to automate repetitive and mundane tasks like sending emails and posting content on social media. However, marketing automation software goes beyond email marketing, allowing teams to achieve so much more. Now, marketers can track insights, segment their leads, design the perfect customer journey and create personalized messages. From B2B to B2C, and from startups to established organizations, companies of all sizes are taking advantage of marketing automation. It’s an essential tool for any marketer who is creating multi-channel content for an increasing user base. At Autopilot, we pride ourselves by building the top performing marketing automation software. Why makes us so different? Apart from providing the regular, run-of-the-mill features, we also have created the first-ever collaborate and annotate function. Follow us for the latest Marketing Automation trends, topics and news.