Facebook + AB Split Testing + Base CRM integration

Use Autopilot to create journeys that use the Facebook, AB Split Testing and Base CRM integrations.

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Marketing Automation ideas to integrate Facebook, AB Split Testing and Base CRM.

Base Deal Stage Change to AB Split to Remove From Facebook Custom Audience

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Assign Base Task to Add to Facebook Custom Audience to AB Split

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Base Contact Field Change to Remove From Facebook Custom Audience to AB Split

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Facebook Lead Ad Submitted to Assign Base Contact Owner to AB Split

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Base Contact Field Change to Has Submitted Facebook Lead Ad to AB Split

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Facebook Lead Ad Submitted to AB Split to Add to Facebook Custom Audience

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Add a Base Deal to AB Split to Add to Facebook Custom Audience

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Facebook Lead Ad Submitted to Remove From Facebook Custom Audience to AB Split

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Assign Base Task to Has Submitted Facebook Lead Ad to AB Split

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Base Contact Field Change to AB Split to Remove From Facebook Custom Audience

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Facebook Lead Ad Submitted to AB Split to Update Base Contact Field

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Base Deal Stage Change to Remove From Facebook Custom Audience to AB Split

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Facebook Lead Ad Submitted to Has Submitted Facebook Lead Ad to AB Split

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Base Contact Field Change to AB Split to Add to Facebook Custom Audience

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Add a Base Deal to Has Submitted Facebook Lead Ad to AB Split

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Assign Base Task to AB Split to Add to Facebook Custom Audience

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Base Deal Stage Change to Add to Facebook Custom Audience to AB Split

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Assign Base Task to Remove From Facebook Custom Audience to AB Split

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Facebook Lead Ad Submitted to AB Split to Remove From Facebook Custom Audience

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Assign Base Task to AB Split to Remove From Facebook Custom Audience

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Showing 20 journey ideas for Facebook, AB Split Testing and Base CRM

About the Facebook integration

Facebook is an online social networking service that allows its users to connect with friends and family as well as make new connections. It provides its users with the ability to create a profile, update information, add images, send friend requests, and accept requests from other users. Its features include status update, photo tagging and sharing, and more.

About the AB Split Testing integration

AB Split Testing is vital to optimizing your marketing. Running regular experiments helps you to maximize the impact of your marketing spend. For example, you might setup an AB Split Test to see which email subject line leads to the best open or click rate. Or you might setup a test to see which Facebook Ad leads to the most conversions. Ongoing success in marketing comes down to making AB Split Testing part of every customer journey. Autopilot makes that easy.

About the Base CRM integration

Base built the first scientific sales platform that empowers businesses to grow revenue in a way that’s measurable, repeatable and scalable. Unlike legacy cloud CRM and sales force automation systems, Base offers an all-in-one solution that increases rep adoption rates and data capture across devices. With the ability to analyze big data trends in real-time, Base’s Apollo provides sales leaders with the actionable, quantifiable insights they need to accelerate performance.

Create your own marketing automation journey

Using Triggers, Actions and Conditions included in the Facebook integration, AB Split Testing integration and the Base CRM integration.

Journey Triggers

Facebook Lead Ad Submitted
Add a contact to a journey when they submit a Facebook Lead Ad.
Add a Base Deal
Add a new deal against the contact in the journey.
Base Deal Stage Change
Add a contact to a journey when the deal stage changes in Base CRM.
Base Contact Field Change
Add a contact to a journey based on a certain value on a contact changing to a specific value.
Assign Base Task
Assigns a task for a lead or contact.

Conditions

Has Submitted Facebook Lead Ad
Check if a contact has previously submitted a specific Facebook Lead Ad.
Check Base Deal Stage
Check the deal stage with a true or false outcome.
Check Base Contact Field
Check for a specific value in a contact field.

Journey Actions

Remove From Facebook Custom Audience
Remove a contact from a Facebook Custom Audience.
Add to Facebook Custom Audience
Add a contact to a Facebook Custom Audience.
AB Split
Randomly split contacts into two groups.
Assign Base Contact Owner
Assigns an owner or round robins ownership to a contact.
Update Base Contact Field
Updates a field with a certain value associated against a contact in Base CRM.

What is Autopilot?

Simple and visual customer journey marketing software you’ll love.

Automate your marketing & grow your business. With Autopilot follow up new leads, nurture existing leads, send messages on every channel and automate your marketing with simple and visual customer journey marketing software. It’s as easy as dragging and dropping Triggers, Actions and Conditions to automate your marketing. Best of all Autopilot integrates and automates the applications you’re already using like Facebook, AB Split Testing and Base CRM.