Google AdWords + Lead Scoring Integration

Use Autopilot to automate and integrate Google AdWords and Lead Scoring.

Marketing Automation ideas to integrate Google AdWords and Lead Scoring

Pipedrive Deal Stage Changed to Add to Google AdWords Audience to Change Score

Try this free

Form Submitted to Change Score to Add to Google AdWords Audience

Try this free

Smart Segment Trigger to Add to Google AdWords Audience

Try this free

List Trigger to Add to Google AdWords Audience

Try this free

Form Submitted to Remove from Google AdWords Audience to Change Score

Try this free

LiveChat Tag to Remove from Google AdWords Audience

Try this free

Pipedrive Deal Stage Changed to Change Score to Remove from Google AdWords Audience

Try this free

LiveChat Tag to Change Score

Try this free

Smart Segment Trigger to Add to Google AdWords Audience to Change Score

Try this free

Salesforce Field Changed to Change Score to Add to Google AdWords Audience

Try this free

Form Submitted to Add to Google AdWords Audience

Try this free

Segment Event to Add to Google AdWords Audience to Change Score

Try this free

LiveChat Tag to Change Score

Try this free

List Trigger to Add to Google AdWords Audience to Change Score

Try this free

Smart Segment Trigger to Change Score to Remove from Google AdWords Audience

Try this free

LiveChat Tag to Add to Google AdWords Audience

Try this free

Form Submitted to Change Score

Try this free

List Trigger to Remove from Google AdWords Audience

Try this free

Smart Segment Trigger to Remove from Google AdWords Audience to Change Score

Try this free

Salesforce Field Changed to Add to Google AdWords Audience to Change Score

Try this free

Showing 20 of 56 Marketing Automation ideas using Autopilot's Google AdWords and Lead Scoring integration.

About Google AdWords

Personalize your Google Ads right across the customer journey with Autopilot’s Google AdWords Customer Match audiences integration. Easily add and remove contacts from AdWords audiences directly from Autopilot’s drag-and-drop canvas. Use it to encourage one-time buyers to become repeat purchasers, nurture newsletter subscribers who aren’t customers yet, and create “similar audiences” to generate new qualified leads.

About Lead Scoring

Autopilot makes it easier than ever to score your leads. It's all visual and easy to setup, so everyone on your team can get involved. On top of this, you can use the Change Score action to increase or decrease any number field. This means you can go beyond lead scoring and score other things that matter to your team such as product usage, email interactions (e.g. number of opens) and more.

Create your own marketing automation journey

Using Triggers, Actions and Conditions included in Google AdWords integration.

Actions

Add to Google AdWords Audience
Add a contact to a Google AdWords Customer Match audience list.
Remove from Google AdWords Audience
Remove a contact from a Google AdWords Customer Match audience list.
Change Score
Increases or decrease a number field by a specific amount.

What is Autopilot?

Simple and visual customer journey marketing software you’ll love.

Automate your marketing & grow your business. With Autopilot follow up new leads, nurture existing leads, send messages on every channel and automate your marketing with simple and visual customer journey marketing software. It’s as easy as dragging and dropping Triggers, Actions and Conditions to automate your marketing. Best of all Autopilot integrates and automates the applications you’re already using like Google AdWords and Lead Scoring.