Segment + Base CRM + Lead Scoring integration
Use Autopilot to create journeys that use the Segment, Base CRM and Lead Scoring integrations.
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Marketing Automation ideas to integrate Segment, Base CRM and Lead Scoring.
Base Deal Stage Change to Update Base Contact Field to Send Segment Event
Segment Event to Update Base Contact Field to Change Score
Base Contact Field Change to Change Score to Send Segment Event
Segment Event to Check Base Contact Field to Change Score
Assign Base Task to Send Segment Event to Assign Base Contact Owner
Base Contact Field Change to Check Base Deal Stage to Send Segment Event
Base Deal Stage Change to Send Segment Event to Assign Base Contact Owner
Base Contact Field Change to Send Segment Event to Change Score
Base Contact Field Change to Update Base Contact Field to Send Segment Event
Segment Event to Change Score to Update Base Contact Field
Segment Event to Assign Base Contact Owner to Send Segment Event
Add a Base Deal to Change Score to Send Segment Event
Assign Base Task to Change Score to Send Segment Event
Segment Event to Send Segment Event to Update Base Contact Field
Assign Base Task to Send Segment Event to Change Score
Base Contact Field Change to Check Base Contact Field to Send Segment Event
Assign Base Task to Update Base Contact Field to Send Segment Event
Base Deal Stage Change to Assign Base Contact Owner to Send Segment Event
Assign Base Task to Check Base Deal Stage to Send Segment Event
Segment Event to Check Base Contact Field to Send Segment Event
Showing 20 journey ideas for Segment, Base CRM and Lead Scoring
About the Segment integration
Personalize your marketing by triggering and personalizing your messages based on user events. Activate new users and drive higher engagement and retention.
About the Base CRM integration
Base built the first scientific sales platform that empowers businesses to grow revenue in a way that’s measurable, repeatable and scalable. Unlike legacy cloud CRM and sales force automation systems, Base offers an all-in-one solution that increases rep adoption rates and data capture across devices. With the ability to analyze big data trends in real-time, Base’s Apollo provides sales leaders with the actionable, quantifiable insights they need to accelerate performance.
About the Lead Scoring integration
Autopilot makes it easier than ever to score your leads. It's all visual and easy to setup, so everyone on your team can get involved. On top of this, you can use the Change Score action to increase or decrease any number field. This means you can go beyond lead scoring and score other things that matter to your team such as product usage, email interactions (e.g. number of opens) and more.
Create your own marketing automation journey
Using Triggers, Actions and Conditions included in the Segment integration, Base CRM integration and the Lead Scoring integration.
Journey Triggers
Segment Event
Add a contact to a journey when they perform a Segment event.
Add a Base Deal
Add a new deal against the contact in the journey.
Base Deal Stage Change
Add a contact to a journey when the deal stage changes in Base CRM.
Base Contact Field Change
Add a contact to a journey based on a certain value on a contact changing to a specific value.
Assign Base Task
Assigns a task for a lead or contact.
Conditions
Check Base Deal Stage
Check the deal stage with a true or false outcome.
Check Base Contact Field
Check for a specific value in a contact field.
Journey Actions
Send Segment Event
Send a contextual Segment Event.
Assign Base Contact Owner
Assigns an owner or round robins ownership to a contact.
Update Base Contact Field
Updates a field with a certain value associated against a contact in Base CRM.
Change Score
Increases or decrease a number field by a specific amount.
What is Autopilot?
Simple and visual customer journey marketing software you’ll love.
Automate your marketing & grow your business. With Autopilot follow up new leads, nurture existing leads, send messages on every channel and automate your marketing with simple and visual customer journey marketing software. It’s as easy as dragging and dropping Triggers, Actions and Conditions to automate your marketing. Best of all Autopilot integrates and automates the applications you’re already using like Segment, Base CRM and Lead Scoring.
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