Retain existing donors by staying in touch

Automate the process of keeping in touch with existing donors via a regular newsletter

About this template

The journey shows you how you can use the power of personalized communications to automate the process of keeping in touch with existing donors via a regular newsletter. By continually providing updates on the impact of their fundraising activities, donors are more likely to be re-engaged and encouraged to participate in your next campaign.
Tags: Not For Profit, Lead Nurturing, and Lead Management

About Autopilot

Marketing automation helps you stay closer to your customers and saves you time by removing manual and repetitive tasks. Autopilot’s marketing automation software is the easiest way to automate and personalize your marketing across the entire customer journey. Using Triggers, Actions and Conditions design highly personal and contextual marketing automation journeys. Autopilot’s marketing automation software is free for 30 days and plans start at just $49/month.

Shapes used in this journey


Time Trigger
Add contacts on a list to a journey at a particular date and time.


Check Field
Check if a field is a specific value, or meets some other criteria (e.g. contains a particular word).


Send Email
Send a contact a personalized marketing or transactional email.
Add Delay
Wait a specific number of minutes, hours, days or weeks before moving to the next shape.

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What’s Autopilot? Watch this video to learn more.