Google Ads + Lead Scoring Integration
Use Autopilot to automate and integrate Google Ads and Lead Scoring.
Marketing Automation ideas to integrate Google Ads and Lead Scoring
SurveyMonkey Survey Response to Change Score
SurveyMonkey Survey Response to Change Score
Typeform Submitted to Change Score to Remove from Google Ads Audience
Mixpanel Event to Change Score to Add to Google Ads Audience
Salesforce Field Changed to Change Score to Add to Google Ads Audience
Twilio SMS Received to Change Score
Form Submitted to Change Score
HubSpot CRM Deal Stage Match to Remove from Google Ads Audience
Delighted NPS Response to Add to Google Ads Audience to Change Score
Typeform Submitted to Change Score to Add to Google Ads Audience
HubSpot CRM Deal Stage Match to Add to Google Ads Audience to Change Score
Salesforce Field Changed to Add to Google Ads Audience to Change Score
Twilio SMS Received to Add to Google Ads Audience to Change Score
Twilio SMS Received to Change Score to Add to Google Ads Audience
HubSpot CRM Deal Stage Match to Add to Google Ads Audience
Mixpanel Event to Remove from Google Ads Audience to Change Score
Delighted NPS Response to Change Score to Remove from Google Ads Audience
Twilio SMS Received to Change Score to Remove from Google Ads Audience
HubSpot CRM Deal Stage Match to Change Score
LiveChat Tag to Remove from Google Ads Audience to Change Score
Showing 20 of 88 Marketing Automation ideas using Autopilot's Google Ads and Lead Scoring integration.
About Google Ads
Personalize your Google Ads right across the customer journey with Autopilot’s Google Ads Customer Match audiences integration. Easily add and remove contacts from Ads audiences directly from Autopilot’s drag-and-drop canvas. Use it to encourage one-time buyers to become repeat purchasers, nurture newsletter subscribers who aren’t customers yet, and create “similar audiences” to generate new qualified leads.
About Lead Scoring
Autopilot makes it easier than ever to score your leads. It's all visual and easy to setup, so everyone on your team can get involved. On top of this, you can use the Change Score action to increase or decrease any number field. This means you can go beyond lead scoring and score other things that matter to your team such as product usage, email interactions (e.g. number of opens) and more.
Create your own marketing automation journey
Using Triggers, Actions and Conditions included in Google Ads integration.
Actions
Add to Google Ads Audience
Add a contact to a Google Ads Customer Match audience list.
Remove from Google Ads Audience
Remove a contact from a Google Ads Customer Match audience list.
Change Score
Increases or decrease a number field by a specific amount.
