Segment + Lead Scoring Integration
Use Autopilot to automate and integrate Segment and Lead Scoring.
Marketing Automation ideas to integrate Segment and Lead Scoring
Segment Event to Change Score
Segment Event to Update Field to Change Score
Segment Event to Change Score to Send Amplitude Event
Segment Event to Show Headsup Message
Segment Event to Send Segment Event to Change Score
Segment Event to Add HubSpot CRM Deal
Segment Event to Change Score
Segment Event to Add HubSpot CRM Deal to Change Score
Intercom Tag to Send Segment Event
Segment Event to Add Salesforce Task to Change Score
Intercom Tag to Send Segment Event
Segment Event to Change Score
Segment Event to Add to Facebook Custom Audience to Change Score
Segment Event to Send Segment Event to Change Score
Segment Event to Change Score
New HubSpot CRM Contact to Send Segment Event
Segment Event to Change Score to Assign Salesforce Lead
Segment Event to Change Score to Show Headsup Message
Delighted NPS Response to Send Segment Event to Change Score
New HubSpot CRM Contact to Change Score to Send Segment Event
Showing 20 of 200 Marketing Automation ideas using Autopilot's Segment and Lead Scoring integration.
About Segment
Personalize your marketing by triggering and personalizing your messages based on user events. Activate new users and drive higher engagement and retention.
About Lead Scoring
Autopilot makes it easier than ever to score your leads. It's all visual and easy to setup, so everyone on your team can get involved. On top of this, you can use the Change Score action to increase or decrease any number field. This means you can go beyond lead scoring and score other things that matter to your team such as product usage, email interactions (e.g. number of opens) and more.
Create your own marketing automation journey
Using Triggers, Actions and Conditions included in Segment integration.
Triggers
Segment Event
Add a contact to a journey when they perform a Segment event.
Actions
Send Segment Event
Send a contextual Segment Event.
Change Score
Increases or decrease a number field by a specific amount.
Playbooks
Assign Pipedrive deals and activities to your sales team based on actions users take
Orchestrate Pipedrive from within Autopilot based on actions people take.
