November 26, 2014
Successful marketers stay up-to-date within their industry by committing themselves to continual learning.
To help you stay current with the latest marketing trends, we put together a list of 10 websites top marketers read on a daily basis. The resources we selected cover everything from digital and content marketing to social media and analytics.
KISSmetrics isn’t just on our list because they are one of our customers, but rather they are a superior analytics platform that offers incredible insight. They know what works and what doesn’t based on actual data–and the numbers don’t lie. Get tips on everything from copywriting to e-commerce to A/B testing to social media and more by signing up to receive KISSmetrics blog updates.
Mashable keeps us young. They cover the latest social media trends and other interesting content that gains popularity on the Internet. When you are looking to stay relevant and join conversations, Mashable is an excellent starting point.
MarketingProfs is a marketer must-read. They offer real-world education for modern marketers with quality articles, podcasts, in-depth marketing guides, and video tutorials. If you join the MarketingProfs University, you will even have access to practical and hands-on instruction for topics like search engine marketing and marketing measurement.
The Content Marketing Institute is a massive marketing resource, complete with online training, e-books, original research, white papers, how-to tutorials, and blog posts on successful marketing. Bonus points: they also offer free webinars and virtual events.
Marketing technology is a tough nut to crack. Oftentimes, careers rest on successfully implementing the right technology. To stay current on the latest marketing technologies, Marketing Technology Blog covers breaking news and reviews for marketing solutions.
While not exactly a website, SmartBrief keeps you in-touch with your daily industry news via email. The daily updates include summaries of the day’s most important headlines from hundreds of media and publications. In other words, instead of spending your time sifting through all of your updates and alerts, you can finish your daily reading faster with SmartBrief.
If you’re serious about online marketing, Copyblogger is devoted to providing advice for marketing strategies and provides articles, ebooks, seminars, webinars, and an extremely active forum.
GrowthHackers is a smart community for marketers. The best part about GrowthHackers is that users submit and vote on content, which means you get to read the best and most interesting content curated by your peers.
MarketingSherpa has one of the most robust collections of marketing data available to the public. By offering intelligent marketing insight, MarketingSherpa is a must-read for analytical and proactive marketers.
We respect Advertising Age because they are a well-established company that evolved with the industry. Advertising Age covers marketing aspects as heavily as it does straight advertising, focusing exclusive sections on B2B marketing, digital marketing, and agencies.
We contained ourselves to sharing just 10 of our favorite marketing websites. Now we want to hear from you! What resources do you turn to when looking for marketing advice?