Google Ads + Mailchimp + Base CRM integration

Use Autopilot to create journeys that use the Google Ads, Mailchimp and Base CRM integrations.

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Marketing Automation ideas to integrate Google Ads, Mailchimp and Base CRM.

Unsubscribed from Mailchimp Audience to Subscribe to Mailchimp audience to Add to Google Ads Audience

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Subscribed to Mailchimp audience to Subscribe to Mailchimp audience to Remove from Google Ads Audience

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Add a Base Deal to Add to Google Ads Audience to Unsubscribe from Mailchimp Audience

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Assign Base Task to Subscribe to Mailchimp audience to Remove from Google Ads Audience

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Unsubscribed from Mailchimp Audience to Check Base Contact Field to Add to Google Ads Audience

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Add a Base Deal to Subscribe to Mailchimp audience to Remove from Google Ads Audience

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Base Contact Field Change to Remove from Google Ads Audience to Unsubscribe from Mailchimp Audience

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Unsubscribed from Mailchimp Audience to Unsubscribe from Mailchimp Audience to Add to Google Ads Audience

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Unsubscribed from Mailchimp Audience to Add to Google Ads Audience to Unsubscribe from Mailchimp Audience

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Assign Base Task to Add to Google Ads Audience to Unsubscribe from Mailchimp Audience

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Subscribed to Mailchimp audience to Subscribe to Mailchimp audience to Add to Google Ads Audience

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Subscribed to Mailchimp audience to Check Base Deal Stage to Add to Google Ads Audience

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Subscribed to Mailchimp audience to Add to Google Ads Audience to Subscribe to Mailchimp audience

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Base Deal Stage Change to Subscribe to Mailchimp audience to Remove from Google Ads Audience

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Unsubscribed from Mailchimp Audience to Remove from Google Ads Audience to Subscribe to Mailchimp audience

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Base Contact Field Change to Unsubscribe from Mailchimp Audience to Add to Google Ads Audience

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Base Contact Field Change to Subscribe to Mailchimp audience to Remove from Google Ads Audience

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Subscribed to Mailchimp audience to Remove from Google Ads Audience to Subscribe to Mailchimp audience

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Subscribed to Mailchimp audience to Check Base Deal Stage to Remove from Google Ads Audience

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Assign Base Task to Subscribe to Mailchimp audience to Add to Google Ads Audience

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Showing 20 journey ideas for Google Ads, Mailchimp and Base CRM

About the Google Ads integration

Personalize your Google Ads right across the customer journey with Autopilot’s Google Ads Customer Match audiences integration. Easily add and remove contacts from Ads audiences directly from Autopilot’s drag-and-drop canvas. Use it to encourage one-time buyers to become repeat purchasers, nurture newsletter subscribers who aren’t customers yet, and create “similar audiences” to generate new qualified leads.

About the Mailchimp integration

Autopilot's native Mailchimp integration makes it easy to keep your Mailchimp audiences and Autopilot lists in sync, nurture new Mailchimp subscribers in Autopilot, notify your team on Slack when you receive new Mailchimp subscribers, and add new subscribers as leads in your CRM, such as Salesforce or Pipedrive.

About the Base CRM integration

Base built the first scientific sales platform that empowers businesses to grow revenue in a way that’s measurable, repeatable and scalable. Unlike legacy cloud CRM and sales force automation systems, Base offers an all-in-one solution that increases rep adoption rates and data capture across devices. With the ability to analyze big data trends in real-time, Base’s Apollo provides sales leaders with the actionable, quantifiable insights they need to accelerate performance.

Create your own marketing automation journey

Using Triggers, Actions and Conditions included in the Google Ads integration, Mailchimp integration and the Base CRM integration.

Journey Triggers

Unsubscribed from Mailchimp Audience
Adds a contact to a journey when they are unsubscribed from a Mailchimp audience.
Subscribed to Mailchimp audience
Adds a contact to a journey when they are subscribed to a Mailchimp audience.
Add a Base Deal
Add a new deal against the contact in the journey.
Base Deal Stage Change
Add a contact to a journey when the deal stage changes in Base CRM.
Base Contact Field Change
Add a contact to a journey based on a certain value on a contact changing to a specific value.
Assign Base Task
Assigns a task for a lead or contact.

Conditions

Check Base Deal Stage
Check the deal stage with a true or false outcome.
Check Base Contact Field
Check for a specific value in a contact field.

Journey Actions

Add to Google Ads Audience
Add a contact to a Google Ads Customer Match audience list.
Remove from Google Ads Audience
Remove a contact from a Google Ads Customer Match audience list.
Subscribe to Mailchimp audience
Subscribes a contact to a Mailchimp audience.
Unsubscribe from Mailchimp Audience
Unsubscribes a contact from a Mailchimp audience.
Assign Base Contact Owner
Assigns an owner or round robins ownership to a contact.
Update Base Contact Field
Updates a field with a certain value associated against a contact in Base CRM.

What is Autopilot?

Simple and visual customer journey marketing software you’ll love.

Automate your marketing & grow your business. With Autopilot follow up new leads, nurture existing leads, send messages on every channel and automate your marketing with simple and visual customer journey marketing software. It’s as easy as dragging and dropping Triggers, Actions and Conditions to automate your marketing. Best of all Autopilot integrates and automates the applications you’re already using like Google Ads, Mailchimp and Base CRM.